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A small business blog featuring tips to help entrepreneurs succeed in the small business world. Topics include family business, human resources, marketing, money, networking, operations, ownership, startup, taxes and technology.
Product Stickers and Respect

Jason Fried over at Signal vs. Noise made an excellent point yesterday about respecting products you make and the customers who buy them.

Does this company respect me? Try the sticker test.

For instance, those pesky information stickers that come on just about everything, including INSIDE of a tea-kettle I bought recently.

• Are they easy to remove?
• Do they leave a sticky residue when removed?

Here is this great product I purchased and the manufacturer insists on sticking something on that completely mars the surface.

When these stickers are included, I can discern that the manufacturer probably has not tried to remove one of these stickers from their product themselves. They stick it and forget it.

This tells me that they don’t care about the product, or me.


Related Small Business Buzz Posts:
Building Your Office
Customer Reviews Make Business Better
Taking Business Ques from Nintendo
Expanding Your Business Overseas: Protecting Your Product
Knowing Your Customers

By Chris Brunner
Saturday, February 25th, 2017 @ 12:02 AM CDT

Operations |