Small Business Tips

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A small business blog featuring tips to help entrepreneurs succeed in the small business world. Topics include family business, human resources, marketing, money, networking, operations, ownership, startup, taxes and technology.
Easy Return Policy Means Return Customers

Black Friday and Cyber Monday were a big hit this year. As usual, sales were up, despite the fact that many businesses feared that higher gas prices and the like would keep shoppers from spending as much money this year.

The unfortunate aspect of the Christmas season, for retailers anyway, are the returns. And returns are inevitable. You can’t please everyone, and gift giving is no exception. But, as an online retailer, if you want customers to keep coming back to you, then you need to provide an easy and clear-cut return policy.

According to a survey conducted by return processor Newgistics, Inc., at least nine out of 10 consumers cited a convenient return policy as important when shopping with a new or unknown online retailer. And 69% of those surveyed said that they wouldn’t use that online retailer again if the return policy is a pain or unclear.

So, what can you do to provide your customers with an hassle-free return process? Here are some tips to get you started:

Continue Reading: “Easy Return Policy Means Return Customers”

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By Michelle Cramer
Friday, August 17th, 2018 @ 12:02 AM CDT

Customer Service, Operations |

Acknowledging Those Who Make a Difference

We all long for someone to tell us that we’re doing a good job… a pat on the back, an encouraging word, recognition for our efforts. And what we crave is more than the simple “thank you” or “good job.” We want to hear specifics – we desire to have our actions actually acknowledged – something heartfelt and authentic, without any ulterior motives behind it. An acknowledgment puts the spotlight on someone else’s talent, thoughtfulness, hard work, etc. You will energize and inspire that individual to work harder and keep doing what they do well.

But, the truth of the matter is, acknowledgments are a rarity, especially in the workplace, which is unfortunate. Most people spend the majority of their lives working – it takes up more time than anything else we do. Sleeping may come close for the ratio of time in a 24 hour day, but how many of us actually get those blessed eight hours of sleep anyway. For something that we spend most of our time doing (our job), you would think that the acknowledgments for a job-well-done would be plentiful. But they, quite often, are not.

Continue Reading: “Acknowledging Those Who Make a Difference”

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By Michelle Cramer
Thursday, August 16th, 2018 @ 12:05 AM CDT

Human Resources, Motivation |

Immigration Laws Proving Difficult for Business Owners

It’s not news that the U.S. is cracking down on illegal immigrants, though there is constant debate on how that should actually be done. It’s a focal issue among presidential candidates, and many people have a set opinion as to how this matter should be dealt with.

And it leaves very few people unaffected, especially business owners. In fact, the newest regulations have caused some new confusion. First, in August the Department of Homeland Security (DHS) announced the implementation of a new “no-match” letter program, which would be a formal letter informing an employer that the social security number provided for an employee does not match that employee’s name. In October, the Northern District Court of California put this new program on hold, but in November the court suspended the injunction, giving DHS until March of 2008 to rework the program.

Continue Reading: “Immigration Laws Proving Difficult for Business Owners”

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By Michelle Cramer
Wednesday, August 15th, 2018 @ 12:03 AM CDT

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